Good news: It’s official! Everyone is now geared up for the implementation of FIRM after a Memorandum of Agreement was signed today between various partners.

Franchise Intervention to Rebuild Marawi (FIRM) is a joint program of GO NEGOSYO, Provincial Government, City Government, DTI and Philippine Franchise Association.

The program aims to support the displaced Meranao entrepreneurs who were affected by the Marawi Siege.

Day 1 started with a MOA signing of all involved stakeholders, followed by a comprehensive discussion on entrepreneurial mind-setting and an orientation on how to become a successful franchisee.